Fundación Bertelsmann
The first challenge to face was to deeply analyze two things: the needs for the new platform and the type of users that where going to participate. It was pretty useful to have some focus groups meetings in order to have the main conclusions. One of the biggest complexities was designing all workflows needed to cover the 10 different type of users that will be using the platform.
After many intensive workshops with the different stakeholders involved in the project an idea came up: creating a simple social network to ease interactions between the main entities participating in this new online space.
Research
Analysis & Strategic Planning
Production Planning
Product Conceptualization
User Experience
Interface Design
Information Architecture
User Flow Mapping
Wireframing
Prototyping
Visual Design
Product Management